RHB Bank: Much More Than Just Credit Cards & Loans
RHB Bank is right now one of the best integrated financial services group in Malaysia. With the vision to further increase its share of the market within the South East Asia region, they have already until recently ventured into 10 countries which comprises of Brunei, Laos, Myanmar, Vietnam, and Singapore, amongst others. In order to make expansion just as possible, a wide array of services are now provided to customers to cater to both business and personal needs.
Creation of current or savings account by individuals and organisations is certainly indispensible. To bring in smart consumers, the Bank has offered a reasonably competitive interest rate customers can take advantage of merely by depositing money in their accounts. While they provide traditional transaction facilties through ATM and CDM, the Bank had also launched RHB Now, their online banking facilities in promoting efficiency.
Not just this, RHB also adopts digital transformation and has observed that it brought about an increasing demand from customers for credit cards. As research indicates that more people are more likely to shop and make online transaction nowadays, RHB Bank has additionally made it entirely possible for consumers to apply credit card online. The Bank is more comfortable with their offering that they even urge consumers to do a comparison of credit cards interest rate prior to making any commitment.
Feeling the importance to narrow the gap between supply and demand, RHB Bank goes further and has begun offering credit card solutions with a variety of benefits compared to the other banks, that include cashback reward for card holders as they start to purchase more using credit card.
Despite that, RHB Bank realizes the indisputable fact that promoting credit cards and savings accounts are usually not enough. Presently, acquiring assets which include cars and property would require most of the people to acquire a good loan scheme. Thus, RHB has reformulated their loan structure in an effort to give the lowest interest rate as is practicable for a good number of kinds of loans. Plus, insurance services, unit trust, and financial investment may also be made.
Shifting the main target to corporate customers, RHB Bank is furthermore offering corporate banking solutions to entrepreneurs and organizations. These target customers are welcomed to obtain loans as well as subscribe to the other solutions, that include asset management and cash management services.
Small-medium enterprises can actually take advantage of the variety of services offered by RHB Bank, particularly when it involves taking loans to raise cashflow and further scale the business. The Bank also has begin innovating by providing retail solutions to customers who needs it, which includes e-commerce players.
Despite, the bank hasn’t lost focus on Syariah-compliant financial instruments. This can be principally as a consequence of increased demand by the public in Malaysia. Bearing that in mind, banking facilities that adhere to the minimum Syariah requirement that include Islamic treasury, Islamic corporate banking, unit trust, and wealth management services are being introduced.
The Bank’s annual brand value grew at the rate of 24% in 2016, and this indicates that they are now in the top 5 league in Malaysia. For the exact purpose to build and maintain the comparable rate of growth across the next several years, RHB Bank is going to be deploying a far more aggresive campaigns and tactics for the customers.